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Organic, vegan & cruelty-free skin care: Honam Naturals

This week, we welcome Shop Durham Region’s Vendor Spotlight regular, Honam Naturals, for another round of Q&A. Founder, Naana Daniels, joins us for a quick update on her handmade, organic, vegan and cruelty-free skin care brand. 

As many may already know, Honam Naturals was born out of necessity. The founder was looking for a mild product to treat a severe skin burn from her auto-immune disease, and when most products on the market were too expensive or made her condition worse, she decided to make her own product. It not only cleared up her skin within a week, but marked the beginning of a skin care line that would help many others as well.

Are body butters still one of your more popular products? 

The body butters are definitely still our best sellers, along with our African handmade soaps, and the men’s grooming products. Our authentic African handmade soaps are all vegan, organic, and sourced from Tamale in Northern Ghana. We also offer a range of men’s grooming products, from beard balms and hair oils, to brushes, combs, and sugar scrubs.

What’s your favourite part of being a business owner?

My favourite part of being a business owner is being able to gamble on my imaginative ideas and their fantastic outcomes!

What are you most proud of in your business journey so far?

Last Year, when the first lockdown ended, the town of Ajax hosted the Field Hockey Ontario (FHO) Talent Identification Camp, and they chose our eco-friendly products as host gifts. It was one of my proudest moments to be recognized by my hometown.

As well, last year, Think with #Google Canada, featured my business as one that was thriving during the pandemic. Having Google feature my business brought an international spotlight on us that has opened many doors and opportunities.

Do you have any advice for new entrepreneurs?

My advice to new entrepreneurs is to be fearless in trying a business idea! Do not doubt it as there is a buyer for your idea and it’s definitely worth a try.

What is something that most people would be surprised to know about you or your business?

Most people would be surprised to find out that in the past I held a full-time job in addition to running Honam Naturals, while also dealing with fibromyalgia. However, a severe car crash last summer changed my work pace.

Can you share any news about upcoming products that your customers can look forward to?

Yes! We re-branded our body butter packaging this past fall, and are happy that our customers have embraced the new look. As well, Honam Naturals will be launching a luxurious line of African liquid soaps and serums this spring. We’ve also got a new retail outlet opening in downtown Toronto this summer!

You can find Honam Naturals and their affordable, eco-friendly skin care line on the Shop Durham Region Online Marketplace. Be sure to check them out on social media too (@honamnaturals)!